9/12/2023 0 Comments Dont trash it cash it![]() Shoppers can keep their Lifebuoy spray bottle and reuse it for life. Dove has started a beauty ‘refillution’ with its first-ever durable, stainless steel refillable deodorant case which is designed to be used for life. Our Beauty & Personal Care brands are challenging our throwaway culture too. Our Love Beauty and Planet concentred shampoos and conditioners provide the same number of uses with half the plastic. Comfort’s ultra concentrated laundry formulas offer a smaller dosage than any other product on the market. Ultra concentrated products help us give consumers the same products but with much less plastic and smaller packaging. For instance, our Cif customers are encouraged to reuse their spray bottles and our OMO laundry customers can use their 3-litre bottles for life too. We’re encouraging consumers to think of bottles of our cleaning and laundry products as a 'bottle for life' – just like a 'bag for life' they might use for shopping. Over the last decade we’ve already cut the weight of our packaging by a fifth through better and lighter designs. Reducing the amount of material in a product by just a few grams can make a huge difference across an entire product range. Sometimes a complete rethink of how we design and package products is the best way to reduce plastic. (a) Percentages calculated from our plastic packaging (tonnes) during the reporting period (1 July 2020 to 30 June 2021).įind out more about our progress on less plastic, better plastic and no plastic below. Percentage of total plastic packaging by weight (a) The remaining 3% is made up of tubes, for example, those used for toothpaste. Flexible packaging makes up 30% of our footprint, with sealed flexible packs and pouches, such as laundry detergent bags, contributing the most. Our total plastic packaging footprint - including virgin and recycled plastic - is made up of 67% rigid packaging materials, with bottles, such as those used for fabric cleaning liquid, shampoo and body wash, being the biggest contributor. We use a variety of different plastic packaging types for our products. Due to our step up on recycled plastic, we've reduced our virgin plastic footprint since 2019 by 13% b. Our actions on all three are key to delivering our virgin plastic reduction goal. No plastic: using refill stations and formats to cut out new plastic completely and switching to alternative packaging materials such as paper, glass or aluminium.Better plastic: making sure the plastic we use is designed to be recycled and that our products use recycled plastic.Less plastic: cutting down how much plastic we use in the first place through lighter designs, reuse and refill formats, and concentrated products which use less packaging.We’re making progress towards our ambitious plastics goals, guided by the following framework: See footnote ( a ) at the bottom of this page for reporting period and scope Our mantra and framework: Less plastic. Use 25% recycled plastic in our packaging.Ensure that 100% of our plastic packaging is designed to be fully reusable, recyclable or compostable.Collect and process more plastic packaging than we sell.Halve the amount of virgin plastic we use in our packaging and achieve an absolute reduction of more than 100,000 tonnes.Read more about how we’re using our voice to fix the broken plastic system. That’s why we’re working with others and calling for a global UN treaty with legally binding targets and for optimal extended producer-responsibility legislation in which we pay for packaging collection. We’re working hard to make progress in our business, but we can’t turn the tide on plastic pollution alone. That means we need much better systems to collect, process and repeatedly reuse it. We must also keep plastic in use for as long as possible in a circular loop system. ![]() It’s clear we must reduce the amount of virgin plastic we use and completely rethink our approach to packaging. The plastic we produce is our responsibility. Global research has shown that without action, twice as much virgin plastic will be created and three times more plastic could flow into our oceans by 2040. However, plastic is ending up in our environment. It’s often the lowest carbon footprint option compared to other materials. Plastic is a very useful material for getting our products to consumers safely and efficiently.
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